SOCIAL MEDIA ADVERTISING
Reach your target audience on the biggest Social Media platforms in the world
Did you know?
In 2015, Facebook influenced 52% of consumers’ online and offline purchase behaviour, up from 36% in 2014.
Facebook advertising accounts for 18.4% of global digital ad spending. Add Instagram and LinkedIn, and you have an enormous opportunity to reach your customers where they are hanging out online.
Why You Need Social Media Advertising
VERY WIDE AUDIENCE
Social media platforms like Facebook and Instagram is where majority of Ugandans spend their time online. With Facebook only growing bigger and bigger, the advertising reach on these platforms will only get better. It is imperative that businesses reach out to this growing audience.
Social media platforms offer a great opportunity for businesses to reach their target audience effectively. They give you the ability to segment your audience based on age, location, gender, interests, shopping behaviour, job titles and so much more. This allows for a more efficient spend of advertising budget.
98% of your first time website visitors aren’t converting (taking any meaningful action e.g a phone call or booking an appointment ) on your website. People normally visit browse and leave. That’s why remarketing to your previous website visitors isn’t just important… it’s absolutely critical. Facebook gives you the power to retarget these visitors and bring them back to your site in order to complete your desired action.
VISUAL AND ENGAGING ADVERTISING
Platforms like facebook and instagram, give business owners the ability to set up visually compelling and highly engaging advertising content like no other platforms online. This allows businesses to freely express their services and value proposal to customers much cheaper than television or print.
Any Questions? Don't Hesitate To Get In Touch, We Will Gladly Answer Them For You
What Talius Media Can Do For You
If you are reading this, you have probably found us through a Facebook advertisement or a Google Adwords advertisement. Unlike any other digital agency in Uganda, we eat our own cooking, the strategies that are working for us will work for you as well. Rest assured you are in good hands.
We will design your ads, set up your campaigns, analyse the data regularly and optimise performance to increase revenue and leads over time.
Our Approach To Social Media Advertising
Running a Facebook ad Campaign takes a lot of thought and analysis, to drive consistent high quality traffic to your website that will earn you more money than it will cost
- First, we take time to understand your business because you know a lot more about your business than we do. We take time to understand what it is that you do and how you make money. We will come to an understanding of your customers and how best to appeal to them on social media platforms like Facebook, Instagram and LinkedIn.
- We then develop a campaign strategy that is most likely going to achieve your desired outcome. We will create the visual ads and ad copy designed to engage with your customers.
- We will constantly monitor and analyse the ad performances optimising them and constantly testing new ads to avoid “ad fatigue”. All this with an aim to achieve the desired goal set at the beginning of the campaign.
Ready to talk? We are. Get free consultation on how Social Media Advertising can help your particular business